THE GOSPEL BLANKETS SENEGAL
Be a part of a historic movement of God
THE GOSPEL BLANKETS SENEGAL
The Mega City Media Campaign in Senegal is evidence of God’s faithfulness and timing. Despite challenges and lengthy delays, the ongoing campaign is bearing much fruit! In 2012, when GCMM started laying the groundwork for an evangelism campaign with local churches in Senegal, everyone realized the need for the gospel message to be shared in their nation. The churches, however, weren’t quite ready at the time to implement a campaign of this nature and magnitude.
Senegal is predominantly an Islamic state, so many were doubtful of having a successful high-profile evangelism campaign. But the vision for a mega media campaign lived on and in 2018, GCMM’s vision-casting visits to meet with leaders of Senegal churches resumed. Consequently, campaign preparations were underway for two years, and just as the campaign was ready to launch, the coronavirus pandemic hit, delaying its implementation.
A New Beginning After a Delay
At the end of the pandemic, plans for the long-awaited media campaign started again in earnest, though not without challenges. The most unexpected challenge occurred on day one of the campaign. A fire tore through the TV channel studio that was to air the life-changing transformation stories of local Senegalese people being highlighted in the campaign. The effects of the fire caused great distress among the campaign leadership but in the end, proved to be a blessing. As the news of the fire spread rapidly across the city, the TV channel became the “talk of the town”. Consequently, our media campaign programs attracted a huge viewing audience when broadcasts resumed.
Impact of the Campaign
The effect of the campaign has been significant. The number of telephone calls has completely exceeded our expectations, particularly when 13% of all callers (nominal Muslims) wanted to accept Jesus Christ during the call. They wanted to experience the life change Christ was offering them. This is exceptional in a country where its population is 94% Muslim! People from all over the country have been calling and local churches are central for follow-up, supporting the new believers.
Campaign Follow-up
Our Arab Ministry director, Hani shares, “This is only the beginning! The real campaign truly begins when the media portion finishes.” The media campaign is ongoing and the call center phone lines will be available, for as long as calls keep coming through in the weeks ahead. The Senegalese people have taken the Great Commission of Jesus Christ to heart and follow His command with great devotion. They are “all in” for evangelizing their nation.
This Mega Media Campaign in Senegal indicates how unyielding faith and vision can bear much fruit for the Kingdom of God. The challenges have not deterred the spread of the Gospel, instead, have only strengthened believers to continue the work with even more persistence. The hand of God has directed this campaign from the beginning, and we are seeing the effects across the country.
Please remember the Senegal media campaign in your prayers, as the all-important follow-up ministry continues by the local churches. A warm thank you for your continuing support!